EM is a multidisciplinary journal whose audience of 3,000 readers worldwide, includes: scientists/scholars with an interest in the relationship between information technology, new forms of commerce, and social change; policy and decision-makers in government, industry and education; managers concerned with the effects of the electronic commerce revolution, organizations and society.
The areas addressed include: the strategic use of information and information technology as corporate assets, the analysis of interactive databases, network-based communications, customer and managerial behavior in interactive environments,the evolution of interactive institutions, the design and testing of interactive marketing decisions
Business insights, information and research from the Wharton School at the University of Pennsylvania. Sources include papers that analyze current trends in 14 different areas of business. [Some content requires free registration]